Music for corporate videos is something that many companies desire, yet most fail to realize how important it is. Keep reading to help you better understand the role music can play in your marketing campaign.
If you want to make a video but want it to have a professional feel, buy music for corporate videos. Purchasing the right music is one of the essential parts of your video production. It can make or break your video and is where corporates spend the most significant budget. The critical factor in choosing music for corporate videos is that it will inspire confidence from your audience.
With so many choices on the market today, finding just the right music for your video can be an overwhelming task. That's why we've put together this guide to help you choose the best option for your needs. From understanding copyright licenses to finding royalty-free music, this article will provide you with all the information you need when buying music for corporate videos. Read on to learn more.
Music as an Important Part of Corporate Videos
Many businesses use corporate videos to promote their products or services. Often, companies set these videos to music. Music can help set the video's tone and make it more engaging for viewers.
Choosing the right music for your corporate video is essential. The music should be appropriate for the message you are trying to communicate. It should also be memorable and catchy so that viewers will remember your video.
You can buy music for your corporate video in many different places. You can purchase royalty-free music online or hire a composer to create original music for your video.
The Different Types of Music Available for Corporate Videos
There are different types of music available for corporate videos. The kind of music you choose should be based on the video’s purpose, the target audience, and the overall tone you want to set.
To help you choose the right type of music for your corporate video, here are two types of music available:
Free Royalty-Free Music
Free copyright-free songs are perfect for corporate videos because they don’t require you to pay any money to use them. These songs are royalty-free and royalty products. Once you purchase one of these songs, you can use it indefinitely without paying more.
If you're looking to add music to your corporate video without breaking the bank, there are a few places you can turn to for free, royalty-free tunes. Check out the YouTube Audio Library. This collection of royalty-free sound effects and music is free to use in your video projects, and there's a wide variety of genres and styles to choose from. Copyright platforms license most tracks under Creative Commons, so read the terms before using them in your project.
Licensed Royalty-Free Music
Royalty-free music is another option for suitable sourcing soundtracks for your corporate videos. This license allows you to use the tracks for commercial purposes without paying royalties or fees on sales. While this is an excellent option if you have money to spare as it saves time in sourcing and licensing costs, it also comes with its own set of limitations.
Most royalty-free tracks are restricted to non-commercial use only, meaning you cannot use them in advertisements or promotions where you might involve in some financial gain. Also, if you decide to use them for commercial purposes after purchasing them through an online store, you will have to pay additional fees for each track used in the video production process.
Different Licensed Music Platforms for Corporate Videos
You can buy music for your corporate videos in a few different places. Here are a few options:
Epidemic Sound is a great option if you're looking for high-quality, professional-grade music to use in your corporate videos. With over 30,000 tracks in various genres, you're sure to find the perfect track for your project. And best of all, Epidemic Sound offers affordable, subscription-based pricing that makes it easy to get the music you need without breaking the bank.
If you're looking for high-quality, professional music to use in your corporate videos, Artlist is an excellent option. With over 2,000 tracks in various genres, you're sure to find the perfect fit for your project. And best of all, Artlist offers an all-inclusive subscription plan that gives you unlimited downloads and access to all new tracks added to the site. So whether you need one song or dozens, Artlist has you covered.
Envato Elements is an excellent resource for finding music for corporate videos. With a wide selection of tracks, you can easily find the perfect one for your project. And with an affordable monthly subscription, you can access all the tracks you need without breaking the bank.
Pond5 is another good option for licensing music for corporate videos. They offer royalty-free and rights-managed tracks so that you can find the perfect fit for your project.
How to Choose the Right Music for Your Corporate Video
Choosing the right music for your corporate video is essential in setting the tone and pace of your message. It can also make or break your video, so it's vital to be as thorough as possible in selecting music that fits your brand and message.
Here are some tips on how to choose the right music for your corporate videos:
- Listen to different genres
- Use keywords and phrases
- Look at the genre's popularity on YouTube and other platforms
- Consider a mix of jazz, classical, folk, and pop music.
Consider classical or instrumental pieces if you're going for a more serious vibe. If you want excitement, look for upbeat tracks with a strong beat. And if you're aiming for something in between, try finding songs with meaningful lyrics that fit the theme of your video.
Whatever route you choose, make sure the music fits the tone of your corporate video. The last thing you want is your music choice to clash with the message you're trying to communicate in your video. With a bit of thought and planning, you can find the perfect track to complement your corporate video and leave a lasting impression on viewers.
Copyright-free music platforms Available
The following are some of the most famous music platforms for videos:
YouTube Audio Library
YouTube has an excellent library of audio tracks for your corporate videos. You can search for what you want by using the search bar at the top of the page and selecting “Music” from the dropdown menu. There are over 5 million songs available on this platform, which makes it easy for people who don’t know where to start looking for music.
SoundCloud has over 18 million tracks uploaded by independent artists, composers, and labels worldwide. You can search by genre, mood, or instrumentation if you're searching for something specific.
To promote your music on Soundcloud, you must get an account first. Then you can upload your audio files and start promoting them to get more listeners and followers who will listen to your songs via Soundcloud.
Bensound offers more than 40 million royalty-free tracks from independent musicians worldwide, so you can find what you need in minutes.
The website has built-in tools such as search filters so that users can easily find high-quality tracks that fit their needs perfectly. There are also plenty of options available for those who want something unique and original instead of using generic corporate songs found on many other websites.
Audionautix is another excellent option if you're looking for an all-inclusive platform with all kinds of options available at your fingertips.
Royalty-free platforms allow you to pay a one-time fee for the use of a song, and you can then use that song in your video without having to worry about paying additional royalties.
As you can see, there are many places to buy music for your videos. Make sure you get a high-quality track to match the production value of your video. It will help your audience connect with your company more effectively and create a better impression. Either way, you'll be glad to know that the options are out there.